Real Estate

Real Estate Matterport Virtual Staging: Enhancing Property Visuals and Sales


When it comes to selling properties in the competitive real estate market, the right visuals can make all the difference.

As technology continues to evolve, real estate professionals are turning to innovative solutions with those going through training learning all about the importance of staging and virtual showings to increase the appeal of the property.

In this article, we will explore how Matterport Virtual Staging works and the benefits it offers to real estate agents, developers, and buyers.

What is Matterport Virtual Staging?

Matterport Virtual Staging is a digital technology that allows real estate professionals to virtually stage properties using 3D models. Instead of physically staging a property, which can be costly and time-consuming, virtual staging uses computer-generated images to create realistic depictions of furnished rooms and spaces. Matterport virtual staging utilizes Matterport’s advanced 3D scanning technology, which creates a detailed digital model of the property, and then allows designers to add furniture, decor, and other design elements to create a fully-staged space.

Benefits of Matterport Virtual Staging for Real Estate Professionals

Cost-Effective: Traditional staging can be costly and time-consuming. Virtual staging is a more affordable alternative that allows real estate professionals to create a fully-staged property without the expense of physically moving furniture and decor.

Time-Saving: Virtual staging is a quick and efficient process that can be completed in a matter of days. This is especially useful when time is of the essence in the real estate market.

Customizable: Virtual staging is highly customizable, allowing real estate professionals to showcase a property’s unique features and potential. They can choose from a variety of furniture and decor options to create a specific look and feel for the property.

Versatile: Virtual staging can be used to showcase both furnished and unfurnished properties, allowing real estate professionals to appeal to a wider range of buyers and tenants.

Benefits of Matterport Virtual Staging for Buyers

Realistic Visualization: Matterport Virtual Staging creates highly realistic depictions of properties, allowing buyers to envision themselves in the space and get a better sense of the property’s potential.

Flexibility: Buyers can visualize how the property will look with different furniture and decor options, giving them greater flexibility and choice when making a purchasing decision.

Convenience: Virtual staging allows buyers to preview a property from the comfort of their own home, saving them time and hassle of visiting multiple properties in person.


Matterport Virtual Staging is an innovative and cost-effective solution that offers numerous benefits to real estate professionals and buyers alike. With the ability to create highly realistic depictions of properties, virtual staging can enhance the visual appeal of a property and increase sales. By utilizing this advanced technology, real estate professionals can stay ahead of the competition and provide buyers with a more immersive and engaging experience.

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